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This blog post is part of a series called “CommScope Definitions,” in which we will explain common terms in communications network infrastructure.
It’s a rainy day, and you decide to stay in and watch TV. How will you watch your favorite show? Do you use traditional cable? If not, perhaps you’re using an on-demand service, paying for just the content you want to watch. Or, you subscribe to another service with ads either before or spaced out throughout the show. Maybe you log on to your favorite streaming service to have unlimited access to your favorite TV shows and movies ready to start and stop at your convenience.
Subscription Video on Demand (SVoD) services is often referred to as a streaming service. It is one of the most popular versions of Over the Top (OTT) services. SVoD is any service where a customer can subscribe to an on-demand video service without a long-term contract, rather subscribing monthly or yearly for a flat rate with the option to cancel at any time.
Chances are you currently subscribe to more than one of these services and possibly even stream them simultaneously. Picture a night where you are watching one service in your living room while your roommate is watching a different service in the bedroom. Both of you desire video on demand without waiting around on buffering or for the other user on the network to finish their content.
No matter which SVoD service is chosen—ones with broad catalogs such as Netflix or Hulu or more genre specific ones like CrunchyRoll or Shudder—all run over the same network connections. Our networks need to be strong enough to support the bandwidth needed to run multiple SVoD services at once in an environment where subscribers often choose their network operators based on their ability to support these same SVoD services.
As the number of SVoD services grows along with the exclusive content they each produce, consumers will keep choosing to “tune in” to these services to watch their perfect show. I’ll be watching Sci-Fi.